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hen you think of Blackpool, what springs to mind? The pier and its kitsch amusements, the tower, the illuminations? Well now you can add ‘boutique B&B’ to that list – because that’s exactly what Mark and Claire Smith have created with Number One Blackpool.

This chic three-bedroom residence combines the style and luxury of a top-notch hotel with the friendly informality of a classic B&B.

Tucked away from the hustle and bustle of the seafront in the residential South Shore neighbourhood, Number One Blackpool is ideal if you’re looking for a romantic weekend away.

Rooms are furnished in a cosy-contemporary way, with Egyptian cotton sheets, plump Siberian goose down pillows, plasma screen TVs and lavish bathrooms – everything you need for a few days of unashamed self-indulgence.

There are personal touches aplenty, like the selection of DVDs available on the communal landings – and fresh milk for your tea (very important). And if you’re looking for an insider’s tip on good places to eat, Mark and Claire are both on hand with tons of suggestions.

Who says Blackpool is all fish ‘n’ chips and sticks of rock?