The Great Britain Tourism Survey (GBTS) is a national consumer survey measuring the volume and value of overnight domestic tourism trips taken by residents of Great Britain.
This monthly survey covers overnight trips taken for any purpose, including holidays, business, or visiting friends and relatives. It measures the volume and value of domestic overnight tourism, and provides detailed information about trip and visitor characteristics.
Interviewing is carried out every week of the year using a face-to-face methodology. Annually, some 100,000 respondents are contacted, and any who have returned from an overnight trip within the past four weeks are asked to describe the details of that trip.
The survey was previously known as the United Kingdom Tourism Survey (UKTS), however from January 2011 onwards data about trips taken by Northern Ireland residents is being collected separately by the Northern Ireland Statistics and Research Agency (NISRA) and will no longer be reported as part of a UK-wide survey. The UKTS has been running since 1989, though the methodology has changed a number of times since then. The current survey methodology started in May 2005, and comparisons with results from earlier years are difficult to make and should be treated with caution.
Results presented from 2011 onwards are based only on residents of Great Britain. Comparisons with previous years using the same geographical coverage are included in monthly and annual deliverables issued for results from January 2010 onwards.
No changes have been made to documents produced from 2005-2010. These consider the whole of the UK, and cannot be directly compared with results from the new Great Britain survey.
Get the latest results from the 2014 GBTS.
In 2013, British residents took 102 million overnight trips in England, totalling 297 million nights away from home, with expenditure of £18.7 billion.
View the annual reports for the Great Britain Tourism Survey (GBTS) and United Kingdom Tourism Survey (UKTS) dated back to 2005.
This section contains the annual data for the Great Britain Tourism Survey (GBTS) and United Kingdom Tourism Survey (UKTS) dated back to 2005, and results from an earlier survey run 2000 - 2004.
Use our easy-to-use online tool to interrogate yearly data since the start of the survey.
Further analysis of GB Tourism Survey data for a wide range of topics, including aspects such as activities undertaken, spending breakdown, accommodation choices, origin-destination analysis and much more view GBTS Topics.
View our Release Timetable for information about when our reports and results will be published.
The 2013 Methods and Performance Report (PDF 446KB) provides details of method, questionnaire and sample.
Learn more about sampling variations in our Confidence Intervals (PDF, 41KB) document.
We occasionally receive requests for additional data analysis from the GBTS survey. Details of these requests can be found here (PDF, 218KB), and are available on request.
The GB Tourist report contains the most detailed analysis of the most recent full year of GBTS data.