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Campaigns and Opportunities


Our marketing initiatives are focused on boosting tourism in England, with support from the Regional Growth Fund (RGF).  Information about our marketing opportunities, campaigns and partnerships will be posted below when available, as well as information about sporting and other national opportunities for engagement. View details below and find out how you can get involved.

Engagement and Funding Opportunities

Find out about funding opportunities and also wider opportunities to engage and promote your business, attraction  or destination, including the Rugby World Cup. We are also seeking consumer content from industry for websites, newsletters and other domestic marketing activity.

Home of Sport logo

England's Home of Sport

Nominate your destination's sporting claim to fame and it could be crowned England's Home of Sport! Find out more inside.

Rugby balls and trophy

Rugby World Cup 2015

18 SEPT-31 OCT, UK-WIDE: The Rugby World Cup 2015 is coming to England this autumn! Find out more and download our resources to help you make the most of this exciting opportunity for England.

View of Helmingham Hall Gardens, Suffolk

Year of the English Garden 2016

2016 marks the 300th anniversary of Lancelot ‘Capability’ Brown, and we are promoting it as the 'Year of the English Garden'. Find out how to get involved.

A castle

Content Call

Our editorial team creates content for websites, newsletters and domestic marketing activity using images, video and copy received from Destination Organisations, national organisations and businesses.

Great logo

GREAT UK Challenge Fund

The UK Challenge Fund is now closed for bids from tourism organisations interested in market opportunities overseas.

Our Current Projects

We run a number of initiatives to market and promote English tourism including the Holidays at Home are GREAT! campaign and English Tourism Week. Find out more below.

Shaun the Sheep and Friends

Holidays at Home are GREAT!

Shaun the Sheep is doing his bit to boost domestic tourism by starring in the latest Holidays at Home are GREAT campaign. Find out more.

English Tourism Week logo

English Tourism Week

English Tourism Week is our annual week-long celebration of the English tourism industry. Find out when it is and how you can get involved.

A woman walking in a gallery

National Strategic Partnerships

Our strategic partnerships are aimed at boosting the growth of tourism across related sectors including arts, culture, heritage and parks.

Past Projects

Find out more about our past marketing projects below.

RGF logo

Regional Growth Fund Programme

“Growing Tourism Locally” is a three-year programme to March 2015 delivered by VisitEngland and local partners funded by the Government’s Regional Growth Fund (RGF), VisitEngland and the private sector.

Earth, illuminated by moonlight. The glow of cities sheds light on the terrain and oceans.

Innovation in the Visitor Economy

Find out about our Innovation project and what it means for the visitor economy.

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